| The platform powering multi-channel Mobile Advertising |
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| The Mobile Advertising Alliance launched at the Mobile World Congress 2008 its product-based integrated platform for: |
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- Operators - to secure their position in the mobile advertising eco system
- Advertisers - to reach a wide market with uniquely targeted campaigns
- Integrators - to simplify the integration of proven products with existing infrastructure
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| The Mobile Advertising Alliance is an SDP Alliance initiative. The MAA platform is a particular configuration
of the flexible product and SOA-based Service Delivery Platform provided by The SDP Alliance. For more information about
The SDP Alliance and to download a range of thought-leadership material please visit
The SDP Alliance Website
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